Live Dealer VR Casino is here! Medialive launches Live VR Roulette

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It’s finally here! The very first Live Dealer VR Casino game has been launched. The brand new Live VR Roulette game was released by Medialive Casino, a supplier of digital software that specializes in live dealer studio gambling, following its debut at a gaming expo last week.

Established in 2005, Medialive Casino first revealed its live VR roulette platform at the ENADA Spring 2017 exhibition, hosted by Rimini Fiera Expo Centre in Italy. ENADA is lauded as Southern Europe’s most prominent “International Amusement & Gaming Machine Show”.

According to a recent publication by Juniper Research, Virtual reality – VR for short – is the future wave of the online and mobile gambling industry. The research firm predicts that, from 2016 to 2021, VR casino wagers will rise 800% from 58 million to more than 500 million.

The new Live VR Roulette game entirely alters the way players experience live dealer casino games. By utilizing a VR headset, players can literally place themselves within the casino, despite being potentially thousands of miles away.

Instead of strictly viewing the live casino table and its real live dealer, players will be able to turn their heads and see a genuine, 360 degree view of the live dealer studio. They can even move around in the casino, viewing all of the other tables and the live dealers operating them.

For the moment, Live VR Roulette is the only virtual reality casino game supported by the new software. The variety will surely expand in the near future, but one thing will remain a constant. Medialive Casino will forever be ensconced in the history books for launching the world’s very first live dealer VR casino game.

Live Dealer VR Casino to Attract Millennials

“Our aim is to find innovative solutions to conquer a new target of players,” Medialive Casino’s Head of Sales & Marketing, Angelo De Gobbi, told iGamingBusiness. “Thanks to virtual reality we can finally attract Millennials who until now were not very interested in live games.”

Mr. Gobbi went on to explain the company’s unique marketing tactics, which include a gift box for VIP members. “This solution also allows you to retain customers by offering them a VIP gift box already configured to be able to enjoy the new gaming experience.”

The Malta-based company licences its live dealer platform to 35 online and mobile casino operators. The majority are localized to the Italian market, with a few other operators facing popular iGaming jurisdictions like Australia, Canada, and the UK.

It’s unknown which of these operators may begin distributing the VIP gift boxes mentioned by the Medialive executive, or when those gift boxes will become available.

Based on his statements, we can assume that players of high regard, dependent upon the size and regularity of their wagering, will be eligible to receive a free Medialive Casino-branded VR headset, compatible with the developer’s live VR roulette and any future live dealer VR casino games.

VR Casino or AR Casino?

Mr. Gobbi also touched on the topic of Augmented Reality (AR), saying that that term may be more appropriate in describing the new live dealer VR casino platform.

“It would be correct to speak of augmented reality,” he said, “in fact there is nothing virtual, throughout the game experience is based on real elements.”